Spain: Recovery Amid Challenges
In Spain, the first half of 2024 was marked by rising fuel prices, which significantly impacted the transport sector. However, the second half of the year saw a welcome decline in fuel prices, providing much-needed relief to transport companies. The international transport market was also severely affected by strikes and road blockages in neighboring France, which disrupted supply chains. Nevertheless, as fuel prices decreased and the availability of loads increased, stability returned to the market. Invoitix Spain is focused on targeting larger clients with multiple trucks to drive higher turnover in 2025. Additionally, the company is committed to providing exceptional customer service, assisting clients with invoice management and maintaining close relationships by addressing late invoice submissions.
Poland: A Year of Struggles
2024 was a difficult year for Poland’s transport industry. The year started with significant increases in road tolls on key routes, leading to higher operational costs for transport companies. Unfortunately, the situation did not improve in the following months, with limited available loads and unattractive freight rates. Moreover, the seasonality that had been a reliable trend for many years seemed to have lost its strength, leaving carriers in a more unpredictable market environment. Despite these challenges, Invoitix Poland managed to expand its client base by increasing the financing options available for domestic invoices. This led to a noticeable increase in the volume of financed invoices. In 2025, Invoitix plans to focus on introducing new products such as programs for freight forwarders and loaders that replace skonto, which will help improve liquidity and operational efficiency.
Czech Republic: A Market in Transition
The Czech transport market experienced significant volatility in 2024, with fuel prices fluctuating and tolls being raised. This has placed a strain on many transport companies, especially smaller ones, while stronger companies have been able to consolidate market share. Invoitix Czech Republic saw steady growth in turnover and market share, supported by a higher marketing presence and increased participation in truck shows and industry events. The rising demand for factoring services also highlighted the need for flexible financial solutions to support transport companies during challenging times. Looking ahead, Invoitix Czech Republic plans to expand further in 2025, leveraging its solid foundation to drive growth and market presence.
Romania: Resilience and Growth Despite Challenges
Romania’s transport industry demonstrated resilience in 2024, despite facing several challenges such as fluctuating fuel prices, stricter EU regulations, and geopolitical tensions impacting trade routes. Romania’s strategic position as a transportation hub between Eastern and Western Europe helped drive an increase in freight volumes, particularly in key corridors. The government’s continued investments in infrastructure, including highway and railway upgrades, contributed to the growth of the sector, although bottlenecks at border crossings and in urban logistics persisted. Invoitix Romania strengthened its position by expanding its client base and offering tailored financial solutions. In 2025, Invoitix Romania plans to further enhance its digital tools for invoice management and cash flow processes, participate in key industry events like TransLogistica Romania, and expand its local team to better serve clients.
Serbia: Growth in Smaller Enterprises
In Serbia, 2024 saw a slight increase in newly established transportation companies compared to the previous year. Smaller forwarding firms also experienced notable growth, participating more actively in domestic and international logistics trends. Stable fuel prices provided a favorable environment for growth, although inflation in other areas, such as tolls and transport vehicle parts, placed pressure on transport costs. Invoitix Serbia experienced significant growth in factoring services, particularly for dinar-based transportation invoices, and for the first time, awarded certificates to its most successful transportation company partners. In 2025, Invoitix Serbia expects more stability in the transport sector, with an increase in available loads and improved prices. The company will focus on attracting solvent clients and expanding its services to larger transport companies.
Bulgaria: Market Fluctuations and Strategic Growth
In Bulgaria, the transport industry showed notable fluctuations in 2024. The first four months of the year experienced a significant increase in demand for transport services, driven by a surge in economic activity and growing consumer needs. However, after this initial boom, the market experienced a noticeable decline in demand, likely due to seasonal factors and broader market adjustments. Bulgaria’s strategic geographic location as a key logistics hub for both Europe and Asia presents significant opportunities for cross-border transport and trade. However, challenges such as infrastructure limitations and fluctuating fuel prices continue to affect the sector’s stability.
Invoitix Bulgaria experienced increased demand for factoring services in the first half of 2024, thanks to heightened transport activity. However, as the market slowed later in the year, the company’s ability to provide adaptable financial solutions became crucial. In 2025, Invoitix Bulgaria plans to expand its services by promoting Supplier Factoring to meet the growing needs of businesses across the supply chain. Strengthening collaboration with existing clients to offer tailored solutions and foster long-term partnerships will also be a key priority for Invoitix in Bulgaria in the coming year.
2025 Outlook: Stabilization and Growth
Looking ahead to 2025, the transport industry in these European markets expects greater stability. Fuel prices are anticipated to remain stable, and the availability of loads is expected to increase, leading to more favorable freight rates for carriers. Invoitix is positioning itself for growth across several regions, with plans to expand its client base in Romania and target small to mid-sized transport companies along strategic European corridors. The company expects a 15-20% revenue growth in Romania, driven by demand for invoice financing and cash flow management solutions.
In Poland, Invoitix plans to expand its traditional carrier financing business and introduce new products, such as managing skonto programs for carriers, which will improve liquidity and operational efficiency. In Serbia, the focus will be on expanding the factoring market, with particular attention to industries like agriculture and construction, which rely on transportation as a secondary activity. Meanwhile, in Bulgaria, Invoitix aims to enhance its market presence by expanding Supplier Factoring services and strengthening client relationships to drive sustainable growth.
Conclusion
The transport industry in 2024 has been marked by fluctuations, challenges, and opportunities. While some markets experienced growth and resilience, others faced significant hurdles. However, companies like Invoitix have been able to adapt by offering flexible financial solutions, expanding their services, and strengthening client relationships. As we look ahead to 2025, the transport sector is expected to stabilize, with improvements in fuel prices, load availability, and freight rates. Invoitix’s strategic focus on product innovation, market expansion, and digital transformation will be crucial in helping transport companies navigate the evolving landscape and achieve sustainable growth.
